Check with the BBB (to Start)
Today’s tip was inspired by a recent recent question from Robert in Illinois:
Hi Johnny, know anything about my flight search (travel agency site)? Any good?
I had never heard of them so all I did was Google their name and the BBB. Up popped the stating that the company wasn’t registered with them. To me that’s a red flag (see update below) so I recommended that Bob stay away from Flight Search Inc.
UPDATE: As a number of readers have pointed out, this is not a perfect system. The BBB is a for-profit enterprise, meaning accreditation comes with a fee—and more importantly, that plenty of wonderful, trustworthy businesses are not BBB-accredited. So, checking with the BBB is just one tool to use when researching a company, and it comes with that caveat. Use it, but keep that in mind!
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