All Nippon Airways (ANA) is currently sponsoring a third season of their tourism campaign, “” . Their special website is designed to stimulate interest in travel to Japan from overseas. Japanese tourism has taken a hit since the earthquake in 2011, and in February 2012 ANA launched “Is Japan Cool?” to illustrate the country’s unique places and culture. Past installments covered and , and this season features , a Japanese adjective often used as an exclamation of delight, and .
ANA is also running a giveaway through the end of the month with a grand prize of a trip to Japan for two. Enter on .
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